Making it easier to create accessible, mobile-friendly government websites for the NSW public
The Department of Premier & Cabinet wanted to ensure consistency and trust across NSW Government websites with the aim of providing simple and seamless experiences for all citizens.
What we did
Folk worked closely with the Department of Premier & Cabinet to define and validate a foundational digital design guideline that NSW brands can easily apply and adhere to their services.
To achieve this, we knew how important it was to work closely with the teams who design and build NSW digital services. By partnering with key NSW government agencies through collaborative research, workshops and analysis, we were able to identify and frame;
_ Citizen needs and pain points with the as-is digital experience
_ Triggers and barriers to the introduction of digital design guidelines
_ Requirements for brand variance and system boundaries
_ Foundational digital design principles for NSW
The all-new foundational NSW Government Digital Design Guidelines make it easy for design teams to build on brand, accessible digital design for all citizens and their experiences.
The solution has been designed and tested with NSW citizens, covering a range of accessibility needs.